Brewing Ingredients Market Size, Share, Growth, Trends, Industry Analysis, and Forecast – 2026
The global brewing ingredients market was valued at 34.5 billion in 2021 and is projected to reach USD 47.9 billion by 2026, growing at a CAGR of 6.8% during the study period. The rise in demand for beers from all over the globe, coupled with increasing consumption of craft beers, will drive market demand and the growth of brewing ingredients globally.
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Brewing Ingredients Market Growth Drivers:
The brewing ingredients market has witnessed significant growth in recent years, driven by various factors that contribute to the expansion of the brewing industry. Here are some key drivers of growth in the brewing ingredients market:
1. Rising Demand for Craft Beer:
The increasing popularity of craft beer has been a major driver for the brewing ingredient market. Consumers are increasingly drawn towards unique and diverse beer flavors, encouraging breweries to experiment with different ingredients to create distinctive brews.
2. Global Beer Consumption Trends:
The overall growth in global beer consumption has a direct impact on the demand for brewing ingredients. As more people around the world develop a taste for beer, breweries are scaling up production, leading to an increased need for quality brewing ingredients.
3. Health and Wellness Trends:
Consumers are becoming more health-conscious, seeking beverages with natural and wholesome ingredients. This has led to a shift towards craft beers that often use high-quality, natural ingredients. This trend has driven the demand for premium brewing ingredients.
4. Innovation in Brewing Techniques:
Advances in brewing technology and techniques have allowed brewers to explore new ingredients and processes. This innovation not only attracts consumers looking for novel experiences but also creates a demand for diverse brewing ingredients.
5. The Globalization of Beer Culture:
The globalization of beer culture has exposed consumers to a wide range of beer styles from different regions. This has sparked curiosity and a desire for variety, prompting brewers to source a diverse array of ingredients to create unique and authentic brews.
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Opportunity: Introduction of new flavors in beer
The increase in beverage consumption has led to intense competition amongst beer brands, resulting in the introduction of new flavors and increasing beer consumption. There is a growing popularity for craft beers as it offers various flavors besides the regular flavors offered by macro breweries. The introduction of new ingredients and innovative flavors, combining salty, fruity, and tart flavors, by craft beers, has found an increasing appeal among the millennial crowd globally. Some of the macro brewers are also acting on to respond to these changing demands from consumers. For example, Heineken USA, in 2021, launched Dos Equis Lime & Salt variety pack of lager beer. Similarly, Latambarcem Brewery (India), in 2020, launched a new craft beer brand called Maka di that currently serves four brews: Honey Ale, Belgian Tripel, Bavarian Keller, and Belgian Blanche. The introduction of these new flavors is projected to increase the sales and consumption of beer. Thus, this is anticipated to provide ample opportunities to players operating in the brewing ingredients market.
The increasing demand for beers in the Asia Pacific countries drives the region’s growth rate at a higher pace.
The Asia Pacific region comprises two high-growth economies: India and China. The drinking preferences of the population in this region are gradually shifting toward alcoholic culture. The large, increasing population and the growing market mean that the demand for brewing ingredients is still promising. Another factor is the densely populated areas that are not completely tapped by beer manufacturing and brewing ingredient companies. Hence, beer produced in macro breweries and craft breweries still has a high-growth rate. Moreover, the increasing spending capacity of consumers has led to a surge in demand for craft beers. There has been an emergence of various craft breweries in countries such as India over the last few years.
The APAC region held the largest share in the brewing ingredients market. The demand for different beers with various flavors and different ABV is driven by economic growth, drinking culture in countries such as Vietnam and South Korea, urbanization, and the rise in the purchasing power of consumers.
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Key Market Players:
Key players in this market include major players such as Cargill, Incorporated (US), Angel Yeast Co. Ltd. (China), Boortmalt (Belgium), Malteurop Groupe (France), Rahr Corporation (US), Lallemand Inc. (Canada), Viking Malt (Sweden), Lesaffre (France), Maltexco S.A. (Chile), and Simpsons Malt (UK) . These major players in this market are focusing on increasing their presence through expansions & investments, mergers & acquisitions, partnerships, joint ventures, and agreements. These companies have a strong presence in North America, Asia Pacific, and Europe. They also have manufacturing facilities along with strong distribution networks across these regions.
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